INTERVIEW FAB: Steve Stoute And Pharrell DISCUSS His Impact On Louis Vuitton Sales

Nov 18 | by _YBF

Steve Stoute sat down with taste maker Pharrell recently as a part of "The Tanning Effect" interview series and you'll be interested to know how Pharrell has had an impact on the global sales of Louis Vuitton. Get the deets inside.....

What's most interesting about Steve Stoute's "The Tanning Effect" interview series is that it complete debunks any myths that hip hop is not a global force that changes, moves and shapes pop culture.

In the latest series of videos, he speaks to rapper Pharrell. Among the gems, we discover that Pharrell was the motivation for Louis Vuitton to get into the sunglasses business.

It's interesting to see how an artist vision of a certain type of lifestyle (e.g. Louis Vuitton’s classic “MILLIONAIRE” sunglasses) translates into an actual product and big money sales.

The series clearly shows that world would be a much darker, boring place without hip hop.

Watch part 1 of the interview here:

Watch part 2 here:

Watch part 3 here:

Categories:

Interviews

PREVIOUS: Katt Williams Has LOST CUSTODY Of His 8-Year-Old Daughter!

NEXT: SNEAK PEEK: NeNe Leakes TOASTS Her New MISS MOSCATO With Anderson Cooper, Claims She DOESN'T LIKE Being Well-Known

View the discussion thread.

Comments

WANT YOUR OWN AVATAR? GET IT HERE.

Thank you for your post.I

Thank you for your post.I like very much!

by steelers JerseysMLB Jerseys
8:29 pm - Dec 14, '11

Thank you for your post.I

Thank you for your post.I like very much!

by steelers Jerseys
8:28 pm - Dec 14, '11

I adore the fact that

I adore the fact that Pharrell sounds intelligent and has so much swag instead of like some fool-behind-fake-swaggin'-wish-he-was negro! A famous black man that I can be proud of! :)

by Anonymous
6:24 pm - Nov 30, '11

Pleasure for all your senses,

Pleasure for all your senses, find adult toys you'll love at great prices!! 100% discrete shipping. www.cumwtihmee.com

by cumwithmee
12:59 pm - Nov 22, '11

==== www.ceohappy.com

==== www.ceohappy.com === ==== www.ceohappy.com === ==== www.ceohappy.com ======= www.ceohappy.com ======= www.ceohappy.com === ==== www.ceohappy.com === ==== www.ceohappy.com === jordan air max oakland raiders $30--39; Ed Hardy AF JUICY POLO Bikini $20; Handbags (Coach lv fendi d&g) $30 T shirts (Polo ,edhardy,lacoste) $15 Jean(True Religion,edhardy,coogi) $30 Sunglasses (Oakey,coach,gucci,Armaini) $15 New era cap $15 Bikini (Ed hardy,polo) $20

by Anonymous
10:07 am - Nov 20, '11

Suggest vist this site to

Suggest vist this site to SHOPPING ONLINE all brands,fashion style,cheap price ==== www.vokoshop.com === jordan air max oakland raiders $30--39; Handbags $30 T shirts $15 Jean(True $30 Sunglasses $15 New era cap $15 Bikini $20 ==== www.vokoshop.com === ----- ~ ¤ ╭⌒╮ ╭⌒╮ ╭⌒╭⌒╮╭⌒╮～╭⌒╮ Air Jordan 35$ ,））））,''）~~ ,''~） ╱◥█◣ ╱◥█◣ Nike 35$ ｜田｜田｜｜田｜田｜ POLO SHIRT 15$ ╬╬╬╬╬╬╬╬╬╬╬╬╬╬ 2011 NEWNEW FASHION IN VOKOSHOP

by Anonymous
9:42 am - Nov 20, '11

Instead of making money for

Instead of making money for them, he shoulda did it for himself and his community. If you listened to what he said, they asked him a question and he answered free of charge, then turned around and they made millions and billions. Damn, we are soo dumb. We need to really be making our own businesses in 2012... this just got real

by I love female RnB singers
10:25 am - Nov 20, '11

Instead of making money for

by I love female RnB singers
10:25 am - Nov 20, '11

Instead of making money for

by I love female RnB singers
10:24 am - Nov 20, '11

Instead of making money for

by I love female RnB singers
10:24 am - Nov 20, '11

So hot!!! I want to marry

So hot!!! I want to marry him.lol He never ages!

by Jeze
1:03 am - Nov 20, '11

If this is the case, I hope

If this is the case, I hope he's getting that LV money for life!

by Anonymous
11:54 pm - Nov 19, '11

I Loves me sum Pharrell!

I Loves me sum Pharrell! Yessur! VA stand up!

by OJB
10:29 pm - Nov 19, '11

I Loves me sum Pharrell!

I Loves me sum Pharrell! Yessur! VA stand up!

by OJB
10:27 pm - Nov 19, '11

I Loves me sum Pharrell!

I Loves me sum Pharrell! Yessur! VA stand up!

by OJB
10:27 pm - Nov 19, '11

I love Pharrell...Steve

I love Pharrell...Steve Stoute is a joke. Sunglasses are an accessory. Designers have accessories to appeal to other audiences. Also really if any one is winning its the designer's name or company from free advertising. Those companies are not endorsing artist in their music videos or lyrics. Wake up people!! Marketing 101.

by Extraordinary
10:18 pm - Nov 19, '11

I love Pharrell...Steve

by Extraordinary
10:17 pm - Nov 19, '11

HEY MS PHARELL GIRL...I SEE

HEY MS PHARELL GIRL...I SEE YOU

by Anonymous
4:33 pm - Nov 19, '11

I had no idea those songs

I had no idea those songs pharrell did on justified were meant for michael jackson. im glad justin got them

by Hip Hop Blog
1:55 pm - Nov 19, '11

Wall St knows how much hip

Wall St knows how much hip hop is worth, they bought BET, Def Jam, the radio stations, hip hop is so commercial now. Even the so called gangster wrappers are commercial. Hip hop ain't dead but it ain't from the streets anymore. It comes from the boardroom.

by Kang B
11:40 am - Nov 19, '11

Real Talk!

by Anonymous
12:37 pm - Nov 19, '11

Wall St knows how much hip

by Kang B
11:39 am - Nov 19, '11

Wall St knows how much hip

by Kang B
11:39 am - Nov 19, '11

==== www.ceohappy.com

by Anonymous
11:31 am - Nov 19, '11

it's all about "swag" being

it's all about "swag" being packaged, marketed and sold which turns into profits...i see you PHARRELL =)

by Anonymous
10:12 am - Nov 19, '11

Dam you find Pharrell

by Yas
9:49 am - Nov 19, '11

love mr williams

by chi chi
8:27 am - Nov 19, '11

Black people ALWAYS hype

Black people ALWAYS hype whatever celebrities wear. Spending hundreds on one item yet they are living in an Section 8 apartment. SMH! Too bad, they still look tacky.

by Marie
2:55 am - Nov 19, '11

Thats sp ignorant to say

Thats sp ignorant to say because not all black people are like that stop generalizing people and sterotyping.

by rita
4:34 am - Nov 19, '11

Okay so BLk peoples ideas are

Okay so BLk peoples ideas are getting long overdue credit--- now only if we could helm the industries that make money over these ideas--- making us less the consumer, and more the manufacturer!!!!

by anonymous
10:14 pm - Nov 18, '11

Exactly. Pointless if we are

Exactly. Pointless if we are not making any money as manufacturers

by Anonymous
9:54 am - Nov 19, '11

Sooooo...what did LV do for

Sooooo...what did LV do for him that is truly valuable, beyond giving him a lifetime supply of loud flashy accessories niggas like to wear to say "I got money y'all". Did he get sustantial stock ownership and a place on the board of directors in the company?

by Anonymous
9:32 pm - Nov 18, '11

Board of Directors? That's a

Board of Directors? That's a bit much for introducing eye-wear with LV.

by Yas
9:55 am - Nov 19, '11

Life is so beautiful. Maybe

Life is so beautiful. Maybe you want to check out ~~~ Kissing ㏕itary.С⊙M ~~~ The world's first, largest and most effective Military d ati ng sit e for se'eking military singles and admirers , Army, Navy, Marines, Air Force, Coast Guard, Police Force, and Firefighters -- as well as civilians, veterans It also features certified sin'gl'es and verified bea'utiful women. What’s the most important is: you can me'et the one who you’re loo'king for!!! GO and have a try….. ;) ★★★★★★ ;) start searching for your soulmate now!