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Michael B. Jordan Is Hella Fine In Coach's Menswear Campaign - And He's The FIRST To Ever Do It

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New year, new drip from Coach.  Michael B. Jordan is kicking off 2019 with good fashion, hella good looks, and an epic campaign. More inside...

The New Year just started and Michael B. Jordan already has us hot and bothered. Same ish, different year.

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The Black Panther actor has been named the first global face of Coach's menswear label and he fronts the fashion house's Spring 2019 campaign.

In the shoot (shot by photographer Craig McDean), the 31-year-old heartthrob captures the cool optimism of the Coach Guy in a series of images set “backstage” at a faded carnival.

Folks may have a love-hate relationship with him and his perceived dating preferences, but um, yeah.  He's still fine.

Shot in a sunlit desert landscape outside of LA, MBJ models on a vintage car, dressed in a colorblock shearling jacket, a blue leather moto and a patchwork leather MA-1. The campaign also stars the new season’s hero bags, including the Signature Rivington Backpack, the Rivington Belt Bag and the Metropolitan Carryall. 

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“I’m proud to be the face of Coach men’s,” said Jordan via press release. “I’ve been a fan of Coach for a long time and truly respect their inclusive and optimistic values. I’m honored to be a part of Stuart’s vision and creative process.”

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Looks like some nice Valentine's Day presents to gift the special man in your life.

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The CREED 2 star also stars in Coach's new campaign for the men’s fragrance collection.

 

 

More amazing things to come?? We'll be waiting zaddy...

Photos: Craig McDean

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